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The Perfect Google Reconsideration Request

December 12, 2012 | SEO | 3 comments

mattcutts

On December 12, 2012, Matt Cutts answered the prayers of many. With so much of the web frustrated in being denied reconsideration by Google’s spam team, it was time for an answer from the man above. Many found themselves doing countless hours of link removal for months only to receive a generic message from Google stating that they still see unnatural links and that their site will remain on Google’s naughty list. Google says they understand that you won’t be able to get every link removed but that they want to see that you put forth an honest effort. Still, many people have been in frustration after removing majority of their unnatural links only to find themselves being denied over and over again.

Matt Cutts finally came out with a new video answering a question that many had on their minds, “What should be included in a proper reconsideration request?” You can watch the video below.

As I watched this video with my team an interesting point was made by @waynesleight. Matt Cutts spent majority of the video talking about trust. Sure, you removed a crap load of backlinks and you documented it very well. You’ve even repented of all the Google sins you’ve committed in the past. But what did you say about the future? It’s safe to say this is the part that is lacking in many reconsideration requests, and is probably Google’s biggest focus when reviewing these requests.

Google is strongly hinting that they want you to convince them why they should trust you. As Matt Cutts said in the video, “Step into Google’s shoes and say ‘Ok, what would best convince Google that we’ve turned the corner that this behavior has stopped and that we’ve cured whatever has been going on and it’s not going to happen again?’”

What has been your experience with Google’s Reconsideration Request? Have you had success? Failed miserably? Please share below!

 

Brandon Hassler
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Brandon Hassler

Senior Account Manager at 97th Floor
Brandon Hassler is a Senior Account Manager at 97th Floor. He currently assists brands in elevating their web presence and is always looking for ways to learn more and innovate the industry.
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Latest posts by Brandon Hassler (see all)

  • http://twitter.com/nickbroad Nick Broad

    i would like Google to reconsider there tax arrangements

  • http://www.facebook.com/profile.php?id=100002930559979 Greg Simpson

    I think it’s time we switch to Bing people!

  • http://www.facebook.com/colbytoddharris Colby Harris

    We have had two denied requests. I believe Google is teaching me how to be accountable for my actions on a whole new level. My next request will be vulnerable, thorough and have a complete plan of action. Matt definitley shares a different perspective in this video.